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Reduce Page Load Time Of Your Website By Optimizing Images

3/15/2017 8:45:55 AM, By jinal shah
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Page load time is an important factor to be considered while designing a webpage. A fast loading webpage is more appealing than a slow loading one regardless of what it looks loke. Page load times are actually determined by the cumulative file sizes of the webpage plus all the images, scripts, hosted fonts, and style sheets it needs to fully display in a browser, eg, a page with assets totaling 3.2 megabytes might take 3.03 seconds to load. Most web users expect a page load in two seconds or less and if it doesn't load by three seconds they leave.

From a sale standpoint, faster loading pages are more profitable. As a matter of fact, when your webpages load faster, there's a greater likelihood to increase page views, turn visitors into customers, and increase brand loyalty. On the other hand, every one-second  delay can result in conversion losses, so it's very important to ensure that your image file sizes are as small as they can possibly be. You can use Photoshop to do your image optimizing, but there are actually other tools you can use that can squeeze out a little more and still produce great quality images at even lower file sizes

Two of the tools are TinyPNG and the Optimizilla compressors. Every kb counts of the page size you design for the web. So this week's tip is to keep images sizes compressed to the smallest possible size, while still retaining the quality of the images.

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